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E3 Executive Directors

Alli Bills
Utah All American and former 12-year Division 1 assistant coach

Stacy Jensen
BYU All Conference Player and former 9-year Division 1 assistant coach

Anita Rowland
Colorado HS Hall of Fame Player and Utah Sports Foundation Hall of Fame Coach

Directors’ Biographies



As an assistant coach with the BYU women’s program, Alli was the head recruiting coordinator for the Cougar team as well as the skill development coach in charge of the guards. In six of the last eight seasons, the Cougar team has participated in postseason tournaments including back-to-back NCAA tournament appearances in 2006 and 2007. The Cougars recorded back-to-back MWC Regular Season Titles in 2006 and 2007, and won another title in 2011 with a 15-1 conference record. In her ten years of coaching at BYU, Bills has led her teams to five postseason berths including four NCAA appearances, one to the Sweet Sixteen (2001-02) and three trips to the WNIT. She was also on the BYU coaching staff during the 1999-2000 season, before returning to her alma mater as an assistant to Elaine Elliott for one year. During her collegiate career at the University of Utah, she was a member of two WAC All-Defensive teams in 1996-97 and 1997-98 as well as the 1997-98 All-Conference Team. She was also named to the District 7 Kodak All-American team. She held the NCAA record for most assists during the 1996-97 season and a second-place finish the following year in the same category. Bills led both the conference and the school in assists during her four years at Utah. She also received the prestigious Occie Evans Award and was the co-Female Athlete of the Year.

After college, Alli played one season professionally in Switzerland and led the team in scoring and assists. Alli also played as a free agent with the Utah Starzz in the summer of 2000.

Alli prepped at Alta High School in Sandy where she was a 3-time 1st Team All State player. She led her team to the state finals in 1993. Alli finished her career as the all-time leader at Alta in scoring, rebounding, assists and steals. She even pulled off a quadruple-double in her last season after completing several triple-doubles throughout her career.



Stacy joined the BYU coaching staff after completing her stellar playing career for BYU in 2002. In her coaching capacity, Stacy made significant contributions to the women’s basketball program. She was responsible for skill development for both posts and guards and was also the primary coach over game preparation and opponent scouting. During her coaching career, the Cougar team participated in 8 postseason tournaments including 4 NCAA tournament appearances in 2003, 2006, 2007, & 2009. She also helped the Cougars to 4 Mountain West Conference Championships while coaching. In her fourth season as a member of the BYU coaching staff, the 2005-06 campaign, the team had its best finish in school history with a 26-6 record and an appearance in the NCAA tournament. That same year the team clinched the MWC Regular Season Title and was ranked in the top 25 for most of the season.

After her collegiate career, Stacy was invited to the WNBA Draft Camp. Instead of pursuing a professional career in basketball, she decided to pursue coaching as the opportunity to coach at her alma mater became available. During her four-year stellar athletic career at BYU, Stacy was a two-time All-Conference team member, received the Cougar Club Competitor Award and was a three-time Academic All-Conference honoree. The West Jordan native started her collegiate career at the point guard position and averaged nearly eight points a game as a Cougar. Her speed, leadership and ball handling enabled her to lead BYU through the conference championships and onto the Sweet Sixteen of the NCAA Tournament her senior season.



A Hall-of-Fame member as a player and a coach, Anita has made her mark in two states. In 2004, she was honored by the Colorado High School Activities Association with a Hall of Fame induction representing her storied prep career. And, in 2007, the Utah Sports Foundation Hall of Fame awarded her a Hall of Fame honor as a coach. Finally, in 2010, Alta High School elected Anita to their Hall of Honor — the first coach to be selected. Since retiring from Alta High School in 2004, Anita has continued to teach individuals and teams as a skills development trainer.

Anita began her head coaching career at Judge Memorial. That was followed by a year at Jordan High School before she landed at Alta High School as the head coach for the next 14 years. Her teams had 16 consecutive state tourney appearances and played in 3 state finals before capturing the 5A state title in 2002. Anita was honored with the Salt Lake Tribune’s Utah State Coach of the Year in 2002. She has also been a 3-time 5A Coach of the Year and 4-time Region Coach of the Year.

Off season activities kept Coach Rowland busy as well. She was a Co-Founder of the Utah Women’s Basketball Coaches Association in 1991. That was followed by directing the first girls basketball elite club travel team in Utah in from 1994-2004. Over 75 players moved on to play college ball from the Utah Avalanche Club. During this time, Anita was invited to be a WBCA Elite Clinic Coach for western regional camps. A director of numerous tourneys and leagues in the Salt Lake metro area, Anita started the first girls basketball summer league and spring league in Northern Utah beginning in 1994.

As a member of the University of Utah women’s basketball team, Anita earned All Conference recognition her senior year and was an Academic All Conference pick her junior and senior years. Utah won two conference titles and participated in three postseason tournaments during Anita’s career.

Anita was a standout on the hardwood during her prep career in Colorado. She led her team to a basketball state title her senior year while being named State Player of the Year. She led all classifications in scoring (28.2 ppg) and rebounding (15.5 rpg) that year. An All-State performer in three sports, Anita was also an honor student.

Anita is married to Richard Rowland and they have two amazing boys, Parker and Landon.